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About The Dalles daily chronicle. (The Dalles, Or.) 1890-1948 | View Entire Issue (April 29, 1921)
THE DALLES SAILV CHRONICLE, FRIDAY, APRIL 2t, 1121. PAGE SIX GANNETT MOTOR CO. QUARTERS REMODELED FORD DEALER8 REORGANIZED ON DEPARTMENTAL BASIS; NEW 8ALES ROOM. Extensive interior remodeling Is be. lng done at the Gannett Motor com pany, Ford dealers, opposite the post office. Old timers remark on the vast change in appearance and atmos phere. The whole interior has been torn out and a wall built across the front part, making a sales and parts room 34x50 feet. Two private offices have been built, ono for the bookkeepsi and one for the manager's private of fice. When completed, the salesroom will bo equipped with showcases for display of accessories,' and comfort able chairs for weary tourists. This remodeling givos much adtli tional space for service work and new equipment is being installed, ho that Ford owners are assured of prompt and efficient "work. All repair jobs will be done on the regular Fold schedule- of contract prices, Instead 01 charge time. A new Rapidation gasoline filing station and U. S. two-stage nir com pressor have boen ordered and will bu Installed within the next few days. Mr, Gannett had plans drawn for a new sales and service garage of latest design, but due to tho present unset tled market In building materials, has postponed construction until later !: the year. The business hus been re organized on a strictly departmental basis, and the head of each depart ment Is held responsible for results and service. (Harry Shaw, of long Ford experi ence, is in chargo of tho repairs una service. Mr. Smithpetcr, for two years in ono of tho largest stock rooms in Oregon, Is in chargo of tho parts and accessories. Mr. Wilklns, who need no introduction, spends his time dem onstrating and selling Fordson trac tors. It. D. Sullivan Is .now tho city salesman, with Ford sedans and coupos as his hobby. Valley. This is Frank's third Bulck, the first one being a 1913 model, which was consumed in the garage fire on the site now occupied by the VValther-WIUiams company. The sec ond was a 1914 model, which is still good for a number of years of reliable service. This is Coleman's third Buick car. This is Reese's first Bulck, and, to the best Information obCUln able, he says he purchased it upon the Bulck reputation. Tills is Mr. Cox's second Buick, his first being a lUiU big six. It is still good for service. O. A. C. INSTRUCTOR OPENS BATTERY SERVICE STATION J. Cowltz, electrician and batten specialist, recently opened a new elec trical shop in The Dalles at 302 East Third street. Cowltz Is an electrical expert, formerly being an Instructor in this department at the Oregon Ag ricultural college. After leaving the college faculty, he engaged in the electrical business In Salem for a while, only recently selling his in terests In that city and moving to The Dalles. In addition to carrying a complete stock of electrical bud piics, Cowltz has secured the agency tor Frest-O-Llte storage batteries. AMERICAN MOTORI8TS NEW BUICK OWNERS Among the recent purchasers of tho new 11)21 model Bulck automobiles nro: Churlos Frank, of Tho Dalles, !. h. Colomnn, Tho Dalles, T. S. 'lteo.se, Moro, and Fred E. Cox, Grass power at his command for only oc casional use, as this power means low mileage in gasoline and is con sequently wasteful. In discussing the situation the pub lication says in part: "It is well enough to talk abattt the development of a possible sub stitute for gasoline in the operation of our motors, but it is folly to rush headlong toward partial exhaustion of our supplies, trusting to luck that we shall have a workable substitute when there Is no longer gasoline neough to go around. Efforts should be devoted, on the other hand, to endeavors to discover a new fuel and additional sources of production of petroleum and, on the other, to tho equally imporatlvo problem of getting the maximum uso out of the which will-enable them to uso heavier supplies that wo have. "The oil industry is bending eveY-. effort to Increase production of crude, and as a matter of fact is obtaining material additions this year over tho production of the corresponding months of 1919 and in imports from Mexico. If consumption wero approx imately a fixed quantity, this Increase would gtvo us n comfortable surplus, but, ns ovoiybody knows, our automo bile and tractor manufacturers are constantly striving for now records In output in order to meet the almost insatiable demand for motor vehicles, j and they are keeping ahead of the re fineries. With tho most optimistic feelings toward domestic production and imports from Mexico, it Is still evident that it is only a question of time until there will not be enough gasoline to go around unless we adopt common sense methods of conserva tion. "Little is to be gained by talking of a change of design of our cars which will enable they to use heavier distillates of petroleum. If we were producing a large surplus of ke-o-sene and gas oil, that would be an obvious remedy, but the demand for these products has increased even more rapidly than gasoline require ments, and their use Is more essen tial than a large part of the consump tion of gasoline. It should not be for gotten that to a large extent rural districts will depend upon kerosene for illumination, nor that the tractor and irrigation pump must be fueled if we are not to suffer from a crop shortage. "It Is a waste of time to talk about embargoes upon exports as a meas ure for relieving the domestic situa tion. The foreign market was develop ed to provide an outfot for this coun try's surplus, and it must still be de pended upon to take tho excess of pro duction in the season of minimum con sumption. A Sensible Remedy. "The sensible remedy for the threatened oil shortage is so easy of adoption that it should not be dif ficult to awaken public sentiment to the need for reform. "When motor vehicles first came into common use we had such an ap parently Inexhaustible supply of crude petroleum that the price' of gasoline was of little moment to either the de signer of purchaser of cars. The mile age per gallon was the least Import ant consideration entering into the question of values. Heavy engines, heavy cars, wasteful carburetion and compression were tho rule, and If a man did not possess a motor that could give a good account of itself against every car that tried to pass it, the owner felt aggrieved. The hum ble flivver and Its brother were built for the proletariat, with emphasis laid almost wholly upon the low Ini tial cost, but with little attention to economy of operation other than repairs. "Valve In Head" Means Buick THE ORIGINAL VALVE IN HEAD MOTOR CAR The 1921 Buick Automobile with its new and pleasing lines, powerful, silent and economical Buick built motor, velvety disc clutch, easy-riding cantilever rear springs, makes it the most desired and popular car of the year. If you have not had a demonstration, 'phone or call. Place your order now and do not be dis- 1 , appointed when you want it. There is a . real shortage. The Dalles Buick Garage Company G17-19 East Second St. Phone Main 921 ''When better automobiles are built Buick will build them." ........ .a ... .. M I m I FISKTIRES The reputation of one of the country's largest manu facturers for a product of the highest quality is back of every Fisk Tire made. A special Fisk feature is the scientifically designed tread of deep, wide-faced, sharp-edged buttons, so distributed on the traction surface that you are assured . of n firm rr'rir on f hf roar! for fVift mill f Of- X A AAA AAA A A A A WM - ward, and are fortified against side-slipping in any direction. The tested safety, combined with long mileage, econ omy, and established Fisk Quality, make Fisk Non Skids as attractive a tire investment as you can buy " anywhere. 1 wW " A J0HNST0N & S0N NASH CARS Four and Six Cylinders i' ACCESSORIES t WILLARD BATTERIES Why We Are Strong For Them Rubber has long been recognized as the best insulating material known. Threaded Rubber insulates the plates .not merely separates tfcem the way wood separators do. Threaded Rubber does not carbonize, puncture, check, or crack, retains all the valuable insulating qualities of rubber and is NOT affected by acid. The Willard Threaded Rubber battery is the only battery whose insulation is unconditionally guaranteed to never need replacement. The supreme judgment of 192 car manufacturers has persuaded them to equip their cars with the Willard Threaded. Rubber Battery. Drive in and let us explain to you some of the unrivaled features of the "STILL BETTER WILLARD." FREE distilled water and tests gladly given to all owners. The Dalles Battery Co. C. A. Fritzsche K. K. Adams 514 East Second Street C&rviet )Vl8&?m! NOTE We are also the authorized service station for the GABRIEL snubber: Riding'is pleasure in the can equipped with . GABRIEL SNUBBERS. They save your springs and eliminate that awful rebound. Sold by all garages for all makes of cars. Try them. Satisfaction guaranteed. 14